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End Obesity Campaign

Campaign Design

Within the framework of a presidential grand challenge, our group proposed a systemic approach to alleviating the obesity epidemic, at the core of which would be achieving the alignment of Consumers, Producers, and Government around the issues of knowledge, responsibility, and support of Initiatives.

Instructor: Larry Keeley
Class: Design Planning
Team: Chih-Ting Li, Darren Gene Peterson, Wojtek Tusz, Masha Safina.

IIT Institute of Design is a graduate school of the Illinois Institute of Technology, teaching systemic, human-centered design. Since its founding as the New Bauhaus in 1937 in Chicago by László Moholy-Nagy, a Bauhaus teacher (1923–1928), the Institute of Design has grown into the largest full-time, graduate-only design program in the U.S. IIT Institute of Design is ranked number one for research and theory. The Institute of Design created the country's first Ph.D. design program in 1991.

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